Nerd Marketing
Boosting Your Business With Customer Segmentation, Part 2
May 4, 2023
Learn about increasing valuable customers in a business, customer segmentation, cost of acquisitions, the danger of implementing a subscription plan, deploying marketing efforts, and the effectiveness of win back campaigns.
25:31
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Quick takeaways
- Analyzing acquisition channels can help identify patterns that drive high-value customers.
- Tailoring product offerings based on customer behavior and preferences can increase the retention of valuable customers.
Deep dives
Acquiring More Whales
To increase the number of Whales in your business, you can focus on acquiring more of them. By looking at your acquisition channels, such as source medium reports or ad groups, you can identify patterns and channels that drive a high percentage of Whales. By allocating your efforts and resources towards these channels, you can attract more of the valuable Whale customers.
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