MBA1500 Q&A Wednesday: How do I sell a $10,000 program on a webinar?

Price doesn’t matter. Value does.

When it comes to sales, the only thing that a high price changes is the amount of trust you have to build in order to convey the real value of the product. It might take more time or effort, but if the value is there, the sale makes sense.

That’s why webinars are perfect for high-ticket items.

It’s Q&A Wednesday, and like many of you, one of our listeners is suddenly forced to do business remotely. While live sales events are this coach’s usual bread and butter, webinars are the next best thing. But will they do the trick?

Boy, is this the right podcast to ask.

Call it a great opportunity to toot our own horn, but if anyone knows how to sell via webinar, it’s us. Webinars are specially positioned to move high-ticket items, because high-ticket items are just “high trust” items.

And trust is a webinar’s biggest advantage.

Tune in, and learn what techniques work best for the highest price tags on a sales webinar. And remember, it’s never about the price. It’s about your ability to gain credibility when you explain the value. Click Play!

To submit your questions, visit 100mba.net/q.

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