

The Real Reason Why Your Content Isn’t Working
May 4, 2021
In this discussion, Gary Vaynerchuk teams up with a guest speaker dedicated to guiding content creators. They dive into the pitfalls of selfish content creation, highlighting that audience value should come first. The conversation touches on overcoming engagement challenges, emphasizing actionable strategies like repurposing longer content. They also confront the pressure of social media milestones, advocating for a mindset shift towards personal fulfillment. In a world addressing anxiety and expectations, they stress the importance of authenticity and community in content success.
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Gary's Content Journey
- Gary Vaynerchuk built his audience over years, not overnight.
- He emphasizes consistent content creation, regardless of initial views.
Leverage Free Platforms
- Focus on TikTok and LinkedIn for organic reach.
- Leverage these platforms for podcast promotion.
Creator's Focus
- Focus on community building and content creation if you're a creator, not operations.
- Delegate operational tasks to others if possible.