eCommerce Evolution cover image

eCommerce Evolution

Episode 233 - Using AI to 4x Your Traffic + Lifecycle Marketing with Steve Chou

May 3, 2023
45:50

Steve is a legend in the eComm space. He is not only the store owner of Bumblebee Linens, but also the host of the highly successful marketing podcast, "My Wife Quit Her Job,” which ranks among the top 25 in its category. He has been successfully running an eComm event for 7 years, and it is one of my favorite events to attend and speak at.

He’s also the author of a brand new book - The Family First Entrepreneur.

His impressive combination of experiences gives him a unique perspective on eCommerce and entrepreneurship.

Here is a look at what we cover: 

  • How to grow using lifecycle marketing when only 12% of your customers buy more than once.
  • How Steve thinks about customer buckets to grow cross-sells, upsells, and repeat orders.
  • How Steve and his team use Chat GPT4 to 10x their organic traffic.
  • What’s the future of AI and white-collar jobs?
  • How Steve thinks about pricing and why they no longer offer deep discounts.

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode