Human-centered AI: The power of putting people first
Dec 11, 2023
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'Human-centered AI' is discussed in this episode of McKinsey Talks Talent. The speakers address concerns about job loss and macroeconomic impacts, explore the role of user interface in AI integration, analyze biases and resistance to AI adoption, discuss ways to unleash employees and improve organizational design with AI, and explore the challenges of data segmentation in AI.
Human-centered AI focuses on augmenting human capabilities through design and social arrangements.
To overcome resistance to adopting AI in the workplace, organizations should focus on new capabilities, user-friendly interfaces, and revenue potential.
Deep dives
The Importance of Human-Centered AI
Human centered AI refers to the design approach that focuses on augmenting human capabilities. It involves not only using data and language models but also considering the social arrangements necessary for AI to fulfill its potential.
Mixed Views on the Impact of AI on Jobs
While people generally find the idea of AI assisting them in their jobs appealing and not threatening, concerns about job loss and the overall impact of AI on employment still persist. Historical trends show that some occupations are re-skilled or augmented while new ones emerge, suggesting that the cataclysmic predictions of mass job loss may not come true.
Overcoming Resistance and Adoption of Gen AI
The key to overcoming resistance to adopting Gen AI in the workplace lies in focusing on the new capabilities it can provide to individuals and teams. Organizations can create a more positive adoption experience by using design thinking principles, building user-friendly interfaces, and framing AI as a tool to enhance, rather than replace, human expertise. Additionally, highlighting the revenue potential and market opportunities can generate excitement and shift the conversation from cost savings to growth.
‘Humans in the loop’: It’s the angst-ameliorating mantra for the new age of generative AI. But what does it really mean? In this episode of McKinsey Talks Talent, Stanford University professor Melissa Valentine joins McKinsey partners Bryan Hancock and Brooke Weddle, along with global editorial director Lucia Rahilly, to discuss human-centered artificial intelligence: what it is, how it improves performance, and how it can help shift skittish employees’ mindsets from “ugh” to “wow.”