The Multifamily Wealth Podcast #14: The Importance of Communicating "Your Story" To Investors with Ellis Hammond
Had a great conversation with Ellis Hammond where we talked about raising capital, building a platform, and the importance of telling a “good story” when speaking with investors. Speaking of stories, Ellis has a seriously unique one - we discuss his background as a college pastor and how he went from buying a duplex to partnering on a 144-unit multifamily property!
Ellis Hammond’s investing journey began when he was still a full-time college pastor. With the goal to create passive cash flow for his family, he realized that investing in real estate could be an incredible resource to help his family and many others achieve financial freedom.
He and his wife invested in a duplex in San Diego in 2018 and nine months later Ellis co-GP’d on a 144-unit complex in Memphis, TN. Today, Ellis is the founder of Kingdom Capitalists, the #1 mastermind community for Christian real estate entrepreneurs. He also manages his own network of investors who are seeking passive investment opportunities in multifamily apartment complexes across the U.S.
Struggling to find good multifamily deals? Looking to close deals with less of your own money? Want to operate like the pros and maximize the cash flow of your assets? Join The Multifamily Wealth Community, where we help multifamily investors start, build, and scale their businesses… specifically, those looking to grow from 1-10 units to 250+ units.
Are you looking to invest in real estate but don't want to deal with the hassle of finding great deals, signing on debt, and managing tenants? Aligned Real Estate Partners partners with passive investors looking for the returns, stability, and tax benefits investing in real estate offers, but not the work - join our investor club to be notified of future investment opportunities.
Show Notes
3:10 Ellis talks about his background as a pastor and how he took his first step in real estate.
5:28 We discuss Ellis’ first real estate deal in California, a duplex that he house hacked.
8:08 Ellis shares why he started syndicating larger deals and how he learned the business.
12:10 We discuss how and why Ellis went full-time as a syndicator and how he took the initial leap.
16:20 Ellis shares the structure of his real estate deals and how he uses partnerships.
21:22 We discuss how Ellis raised capital from investors and why having “a story” is beneficial to differentiate yourself from the competition.
26:35 Ellis shares how to build a platform and relationships in multiple networks.
29:11 We discuss the importance of knowing who you serve within your real estate business.
33:43 Ellis shares the biggest roadblocks he faced early in his career. Also, we discuss why building your network before you need a network is crucial.
38:07 We learn why it is beneficial to raise money before you have a deal and the importance of “soft commitments”.
44:45 Ellis shares his goals for the next six months and what type of deals/markets he is interested in.
45:38 We discuss what Ellis would do differently if he was starting his real estate career again.
CONNECT WITH ELLIS:
https://www.instagram.com/ellishammond_/?hl=en
https://www.linkedin.com/in/ellishammond/
https://kingdomcapitalists.co/
Connect with Axel:
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