Working Hard with Grace Beverley Ep. 116 How To Launch & Grow A Business In 3 Months: Cass DiMicco On The Power Of Mindset & Cold Emails
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Dec 2, 2024 In this engaging discussion, Cass DiMicco, founder of the successful seven-figure jewelry brand Aureum, shares her journey from fashion buyer to entrepreneur. She emphasizes the critical role of mindset, resilience, and calculated risks in launching a business quickly. Cass navigates the challenges of balancing personal life and professional aspirations, highlighting the importance of self-awareness and support networks. With insights on collaboration in business and finding genuine manufacturers, she inspires women to align their passions and embrace their unique style.
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Start Now
- Start your business now, don't wait.
- Be delusional and believe in yourself.
Intentional Delusion
- Intentional delusion is key in entrepreneurship.
- Naivety can be an asset, don't overthink.
Take Risks Early
- Take calculated risks, especially before major life changes like having kids.
- You have less to lose and more to gain from experience early on.