The Google Ads Podcast How to Scale a Performance Max Campaign | PPC Talks
In the second episode of PPC Talks, Usama and Efe share effective ways to scale a Performance Max campaign aside from increasing your budget. This includes the supplementary campaigns to run with PMax campaigns, thinking outside of the box when creating asset groups and audience signals, and many more!
A question from one of our awesome subscribers is the inspiration for this video. We appreciate all the support you guys have given our channel and we’d love to hear more from you! 💚
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Watch Kasim and John reveal how you can use the Stair-Step Method to scale your Performance Max campaign in last week's 1-hour session, here: https://youtu.be/oP4JmGyBKCg
00:00 How to Scale a Performance Max Campaign with the best Google Ads strategists
01:12 When to increase your Performance Max budget to scale your campaign
03:15 Supplementary campaigns to run with Performance Max campaigns
06:49 The importance of website optimization when scaling your PMax campaigns
08:19 Other factors to consider when creating asset groups and audience signals
10:38 Use your Performance Max insights tab data to find more of the right audiences
Related Videos:
💯 Performance Max Campaigns - Insights Tab Fully Explained!
🤔 Understanding Performance Max Listing Groups:
🤯 Introduction to Performance Max Asset Groups:
💯 New Internal Performance Max Strategy Too Good Not to Share Publicly!
🥷 Hacking Google Ads Performance Max:
🔋 Optimize Google Ads Performance Max Campaigns Using Smart Shopping Campaign Data:
❗️ Important Performance Max Update – Focusing on New Customers Only:
🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8
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