The Best Marketing Podcast Ever 92. Laura from Worditude - Making your business work for you
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Aug 4, 2024 Laura, an expert in business optimization and personal branding, shares her journey from copywriter to empowering business owners. She discusses how chronic pain influences work-life balance and the need for open communication. Laura emphasizes aligning passion with purpose when creating courses, advocating for flexible business practices to support health. Additionally, she redefines success by adapting career expectations to personal realities, and balances creativity with productivity, urging a blend of personal authenticity in entrepreneurship.
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Prioritize Your Well-being
- Prioritize decisions that feel good for you and your audience.
- Design offers and marketing strategies that align with your values and energy levels.
Scheduling for Energy
- Hannah Eister prioritized her own schedule for a workshop and experienced higher energy levels.
- Despite fewer live attendees, she received positive feedback and asynchronous engagement.
Adapting to Chronic Illness
- Laura from Worditude redesigned her business around her chronic migraines.
- Shifting to asynchronous communication and flexible work hours improved her well-being and income.