Pt1of2: Stephen Steers: The Stories You Need To Tell To Lead

What is the most valuable commodity of our era? Is it oil, diamonds, or cobalt? Most things you can think of may have great value, but they will never come close to the most valuable thing, attention. Without attention, your leadership, culture, and business will fade into oblivion faster than you can say, Peewee Herman. But how can we grab and keep attention? We could ask the Kardashians. They individually and collectively kept our attention for 15 years. But I'm guessing you're not looking for that kind of attention.    

 

Think about it. We've all been somewhere listening to someone speak, whether it's at a conference or a coffee shop, and a person is telling a story that grabs our attention, and you can't pull away. 

 

Now, you've likely heard podcasts and read books about storytelling. But what if I told you there are at least a few gems everyone misses? Those gems will give you Superpower Storytelling so you can tell the stories you need to tell to lead successfully! That's what our guest for the next two episodes is the master of. If you've ever done anything that even has the slightest area of sales or marketing, you no doubt already know the power of telling great stories to grab attention. However, everyone is now doing that, so how do you grab that attention and keep it?

 

Our guest for these next two episodes is Stephen Steers.

Stephen is a sales consultant, author, and speaker and has consulted, advised, and led workshops for over 600 companies from 28 countries. He is also the author of a brand-new book, Superpower Storytelling, a Tactical Guide to Telling the Stories You Need to Lead, Sell and Inspire!

Website

http://stephensteers.com

http://instagram.com/stephensteers_

Social Media

http://www.linkedin.com/in/stephen-steers

Part 1) The Superpower Storytelling Framework

• Cleaning up Gallons of Ego-Entitlement
• The Power of The Metaphor for Connection 
• Why Your Qualification Will Never Matter as Much as Your Experience
• Show People Who You Are, A Bridge Across the Chasm of Mistrust
• Why The Pursuit of Happiness is B.S.!
• What is The Fulfilment of Purpose?
• Discover The Most Important Purpose of Telling a Story.
• How To Become a Storytelling Multiplex
• There are 3 Types of Stories: Knowing Which One is Most Important
• The Three Audiences and Why You Must Know Who You're Speaking To
• The Superpower Storytelling Framework.
• The 4 Questions You Must Answer Before Telling Any Story

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