The Game with Alex Hormozi

If I Wanted To Scale A Service Business In 2026, Here's What I'd Do | Ep 999

23 snips
Feb 3, 2026
They explore replacing long multi-day funnels with a single four-hour 'date night' to boost attendance and focus messaging. They debate trimming unlimited Slack and packing high-value deliverables to protect founders' time. They outline scaling via events plus one-to-few delivery, batching sessions to raise client throughput. They discuss pricing, upfront payments to fix cash flow, and heavy repurposed video for ads.
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ADVICE

Kill Unlimited Slack Access

  • Remove unlimited Slack access and replace it with structured, limited touchpoints to regain time and reduce distraction.
  • Limit realtime availability to preserve founders' focus and make delivery scalable.
INSIGHT

Solve Supply Not Product Proliferation

  • They built a low-touch product without solving the supply constraint of their high-touch offer.
  • Solving delivery constraints directly can let you sell many more of the same high-value product.
ADVICE

Sell With A Single Date-Night Event

  • Turn the five-day virtual challenge into a single long "date night" event to double attendance and pitch once.
  • Keep the same core content but reframe and compress it into a 2–4 hour live session before selling.
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