Tip the Scales 92. Mike Perez - SEO Tips, Common Mistakes and, Changing Algorithms
“If you’re choosing your SEO vendor based upon price, it’s probably not gonna work out for you…not in 2024. There is no cheap and easy solution.”
On this week’s episode Maria talks with founder and CEO of iLawyer Marketing, Mike Perez. They discuss the popular question, “Is SEO dead?”, why you shouldn’t upset Google, their no a-hole policy, and share some secret tips and tricks.
Highlights
04:42 Google’s AI policy
09:55 SEO mistakes
21:48 How to improve your SEO
Guest Mike Perez (@ilawyermarketing on Instagram) is the founder and CEO of iLawyer Marketing. Mike has been working in law firm marketing for more than 20 years. Over that time, he has spent over 40,000 hours on SEO and digital marketing related activities.
You can get in touch with Mike at https://www.ilawyermarketing.com
Host Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you.
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