Ecommerce Playbook: Numbers, Struggles & Growth

The Four Biggest 6-figure Brand Struggles

4 snips
Mar 27, 2025
In this discussion, Grant Zanini, VP of Education at Common Thread Collective and founder of the ADmission program, sheds light on the common struggles faced by six-figure ecommerce brands. He emphasizes why hiring agencies can be counterproductive at this stage and shares how to seek the right growth strategies amidst misinformation. The conversation reveals practical tips for entrepreneurs to get actionable support affordably, manage their time efficiently, and avoid prevalent pitfalls on their journey to seven figures.
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ANECDOTE

Grant's Early Business

  • Grant Zanini reflects on his early entrepreneurial experience, realizing the value of trusted expert advice.
  • Access to a network and quick consultations with knowledgeable friends saved him significant time and effort.
INSIGHT

Information Overload

  • Six-figure brands struggle with information overload from numerous gurus and conflicting advice.
  • Discerning credible sources and relevant information becomes crucial for growth.
INSIGHT

Free Content's Double-Edged Sword

  • Free and readily available content can be overwhelming and time-consuming to sift through.
  • Finding trustworthy, relevant, and current information is a challenge, especially for resource-strapped businesses.
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