Against the Rules with Michael Lewis Marci Cottingham on the Religious Passion of Steeler Nation
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Oct 22, 2024 
In this discussion, Marci Cottingham, an associate professor of sociology at Kenyon College, shares her insights on the intense devotion of Pittsburgh Steelers fans. She explores the similarities between sports fandom and religious experience, highlighting the iconic 'terrible towel' as a sacred symbol. Cottingham emphasizes how rituals and communal ties foster identity among fans. Personal anecdotes reveal the profound emotional connections, while she calls for greater academic attention to the cultural significance of sports fandom.
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Terrible Towel Surprise
- Marci Cottingham, initially oblivious to the pervasiveness of Steelers fandom, became fascinated after moving back to Pittsburgh.
- She noticed terrible towels tucked into grocery store freezer handles, highlighting the ubiquity of Steelers symbols.
Socialization and Fandom
- People internalize and take for granted things they see early on in life.
- This sociological concept explains Cottingham's prior inability to recognize the pervasiveness of Steelers fandom.
Terrible Towel Evolution
- The terrible towel, a gold hand towel with black lettering, was created by Myron Cope.
- Initially intended for practical use, it evolved into a sacred symbol, waved during games and displayed throughout the city.
