

Agile Application Beyond IT
5 snips Jun 9, 2025
Discover how Agile principles are transforming various business sectors beyond IT, like marketing, HR, and finance. The discussion highlights compelling case studies that reveal increased adaptability and customer focus within organizations. Learn how these practices drive efficiency and innovation, showcasing Agile's versatility across traditionally non-technical fields.
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Agile's Broader Business Reach
- Agile is widely misunderstood as only relevant to software or technology teams.
- In reality, Agile principles apply effectively across diverse business functions beyond IT.
Agile Boosts NBCUniversal Marketing
- NBCUniversal's marketing for Epic Universe used Agile to conduct a highly successful campaign.
- Lee Henson provided about two months of Agile training to support their impressive marketing efforts.
Agile Transforms Hiring Process
- A Utah local government used Agile to revamp hiring by focusing beyond traditional resumes.
- They created workflows ensuring equity, compliance, and finding the best candidates through innovative assessments.