Why does marketing matter in hospitality today? In this episode, we're learning from Fernando Vives, Chief Commercial Officer at NH Hotel Group, about the role of marketing in providing hospitality - and the type of marketing he thinks too many are overlooking right now.

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Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands

Why Marketing Matters Today - Fernando Vives, NH Hotel Group