The Noah Ryan Show How the supplement industry works (behind the curtain)
10 snips
Mar 3, 2023 Rob, founder of The Genius Brand, and Noah discuss building a supplement brand from scratch, understanding supplement regulations, and current supplement trends. They also touch on deceptive marketing tactics, challenges of sourcing high-quality ingredients, and the importance of finding knowledgeable professionals in the industry.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 5min
The Supplement Industry, Protein Powder Origins, and the Inception of the Genius Brand
05:08 • 4min
The Advantages of Buying Branded Products in the Supplement Industry
09:07 • 10min
FDA Regulation and Loopholes in the Supplement Industry
19:33 • 3min
Safety Certifications and Challenges in the Supplement Industry
22:13 • 13min
Credibility of Doctors, Appearance and Controversial Affiliations
34:46 • 2min
Opinions on Books and Reading Preferences
36:51 • 5min