Throwing Fits
Friday Fiasco with Leo Gamboa
Nov 1, 2024
In this lively chat, Leo Gamboa, Global Senior Director at Levi's, shares his insights on crafting successful fashion collaborations. He dives into the art of sourcing vintage denim and the emotional ties to iconic styles like the Levi's 501. Leo also spills secrets about his intense sneaker competition history and the unique aesthetic of San Francisco style. With humor and passion, he emphasizes the importance of authenticity in design, making fashion as much about personal stories as it is about trends.
34:35
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Quick takeaways
- Leo Gamboa highlighted the intricate process behind Levi's collaborations, emphasizing teamwork and a lengthy timeline to ensure quality and authenticity in designs.
- The podcast explored emerging menswear trends like 'quiet luxury', advocating for individualism and detailed craftsmanship over bold branding in personal style.
Deep dives
Collaboration and Customization at Levi's
The role of the Global Senior Director of Collaborations and Customization Design at Levi's is primarily focused on leading global collaborations, encompassing design, merchandising, and marketing. The complexity of the title stems from the broad scope of responsibilities, which involve working with a diverse range of brands to create unique products. For example, this professional previously managed collaborations at Reebok with notable brands like Palace and Eames, leading to innovative partnership products. The position emphasizes the importance of teamwork and trust among colleagues, allowing for effective creative direction and project execution.
