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Charlie Hoehn - How To Grow Your Business With a Book, How To Finish Your First Draft In a Week, Book Marketing Strategies, and More
Jun 28, 2024
Three-time NYT bestselling editor Charlie Hoehn shares insights on book writing, business growth, and marketing strategies. Topics include proactive mindset, efficient content creation, personalized distribution lists, and the importance of storytelling in books for long-term impact.
53:14
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Quick takeaways
- View books as marketing tools to open doors for advisory opportunities and equity gains.
- Utilize a unique book writing approach like speaking to a target reader and enhancing book covers.
Deep dives
Importance of Book Sales for Nonfiction Authors
Hinging livelihood on book sales as a nonfiction author is discouraged, emphasizing that a broken business model exists if financial goals can't be met by giving books away for free. The significance of book covers and quick judgments by readers is highlighted.
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