
Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing) Dane Maxwell: How To Stop Self-Sabotage | Entrepreneurship | E66
May 21, 2020
Dane Maxwell, a serial entrepreneur and author of *Start From Zero*, shares insights on overcoming self-sabotage and building successful businesses. He discusses how to identify and disassociate from limiting beliefs that hinder progress. By prioritizing people’s problems over mere expertise, Dane illustrates the importance of intuition in decision-making. He emphasizes defining daily values for motivation and showcases student success stories that stem from these principles. His approach encourages starting small and learning from failures to achieve entrepreneurial freedom.
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Success As Freedom
- Define success by the freedom it grants, not by external validation or job security.
- Let that internal declaration guide which skills you build and opportunities you pursue.
Start With Customers, Not Expertise
- Follow the starter context: people first, problem second, sales third, outsource fourth, get a result fifth, then scale.
- Sell before you build to reduce risk and validate real demand cheaply.
Notice Limiting Beliefs, Don't Fight Them
- Notice and welcome limiting self-beliefs instead of fighting them, then declare 'that is not me.'
- Use gentle observation to disidentify from thoughts that trigger sabotage.


