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From Zero to 100K Subscribers: How to Grow Your Newsletter like a Pro with Newsletter Growth Expert Matt McGarry
Aug 16, 2023
Matt McGarry, a newsletter growth expert, shares insights on choosing captivating topics and finding the right frequency for newsletters. He also discusses crafting formats that resonate with the audience and strategies for growth. The podcast highlights the potential of newsletters and the impact of deep expertise on their success.
35:18
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Quick takeaways
- Newsletters still have a lot of growth potential as a medium and are not yet crowded in the market.
- Choosing the right topic and sending newsletters on a weekly basis are key factors for successful newsletter growth.
Deep dives
The Hustle's Business Model and Jerome's Role in Scaling the Newsletter
The podcast episode discusses Jerome's experience at The Hustle, a newsletter company. They highlight the business model of sending one email a day with sponsorships as a main revenue source. Jerome was hired to lead scaling initiatives as The Hustle had already gained a sizable audience of 1.2-1.3 million subscribers. They were focused on growing their premium newsletter subscription called trends.co. Jerome successfully revamped their growth strategy and increased subscribers to 1-2 million with a smaller budget.
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