414: Building a Dream B2B Marketing Team

What does it take to build a powerhouse B2B marketing team that can scale and succeed in today’s fast-paced world? In this episode, CMOs Marca Armstrong (Sensera Systems), Lesley Davis (Waggoner Engineering), and Isabelle Papoulias (BackBox) share their proven strategies for assembling and nurturing high-performing teams. 

Key topics discussed include: 

• Hiring for complementary skills to strengthen your team’s capabilities. 

• Nurturing internal talent to unlock potential and promote from within. 

• Aligning marketing efforts with business goals to drive strategic growth. 

• Balancing creativity with AI to stay relevant in the evolving marketing landscape. 

Tune in to learn how these marketing leaders are building teams that make a lasting impact. 

For full show notes and transcripts, visit https://renegademarketing.com/podcasts/

To learn more about CMO Huddles, visit https://cmohuddles.com/