The NTM Growth Marketing Podcast #26 "What's New in Digital with Derek Gales: Platform Diversification"

"If you’re not invested in platform diversification and your Facebook goes down, you’ve lost your lead source." - Derek Gales

In this interview, Derek Gales, Facebook Traffic Specialist at NTM, speaks with Andrew about the importance of platform diversification. He touches on some of the difficulties that many people have been experiencing with Facebook visibility and other hiccups with the platform recently and why it’s important to have a presence on other platforms in the case of those hiccups becoming unmanageable or detrimental to their business. 

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