27. A New Brand? Or Stretching your Current One?

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In this episode of The Complete Agent podcast David, Ian & James discuss brand stretching and brand splitting.

Ian has successfully stretched his brand, David has two brands and James is currently in the midst of deciding whether to stretch or split and has come to a decision about what he is going to do moving forward.

As always the conversation dives deep into the Estate Agency world of what's currently working and what's not.