Exit Is Now - Plan Accordingly With Scott Snider

A Business Owner’s Journey as an Educator and Advisor with Justin Goodbread

Oct 10, 2024
Justin Goodbread, a multi-time exited business owner and author of 'Your Baby's Ugly', shares his fascinating journey from a homeschooled teen to a successful entrepreneur. He discusses scaling his first landscaping business to millions and the tough decision to sell at just 22. Justin highlights the importance of exit planning as effective business strategy, his shift to financial services, and achieving an eight-figure exit. He also emphasizes the value of team trust, the impact of personal crises on business decisions, and his new venture, the Value Growth Academy for Advisors.
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ANECDOTE

Homeschooled Into Entrepreneurship

  • Justin learned entrepreneurship early from his father and started a landscaping business at 15 that grew to multi-million revenue by age 22.
  • He sold that first company for a five-figure exit and relocated for family reasons, marking his first major pivot.
ANECDOTE

Multiple Early Exits And Pivots

  • After moving to Tennessee Justin shifted into financial services with American Express and later sold an insurance book through a business separation.
  • He also founded Dental Management Group to scale dental practices and later sold that business too.
INSIGHT

Exit Planning As Business Strategy

  • Chris Snyder's line "exit planning is good business planning" reframed Justin's approach and pushed him to apply exit methodologies to grow value.
  • Within 48 months he transformed his firms and achieved an eight-figure sale on December 31, 2021.
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