The Kelly Roach Show USR 260: Jasmine Star on Creating Content with Instagram
It's all about the 'gram! Social media has longevity and some platforms last longer than others. We see it all the time with the ups and downs of Twitter, Vine, and Facebook. The next big social platform on the rise? INSTAGRAM!
Instagram is growing and we are seeing almost everyone turn to it for not only personal but also business. In this episode we are talking Intagram expert, Jasmine Star! She is law school dropout who followed her dreams to start her own photography business. Over the years, she has also mastered the world of Instagram.
Jasmine knows from experience, that getting it right the first time will almost never happen. It takes time on figuring out what your audience likes. Try, try, and try again and figure out what works for you. Once you figure this out, you will "go viral"! Getting the perfect photo with the right caption will give your Instagram the attention it deserves.
When starting your Instagram, remember that it takes time and a bit of organization. Get that down, and your process will be much easier. Other considerations:
- Plan your week in advance! Look to see what you have in store for the week ahead and plan your posts based on what you are doing. There is value in planning out your content ahead of time.
- Create content that sparks interest. Share how-to's, guides, or training anything that is shareable content. When you create content that can be shared, it makes it easier for people to share and spread the word about your business
- Add hashtags to your photos. Hashtags is one of the only things that people can search on Instagram, so add them to all your photos. Make sure they are relevant to your picture and get them in front of your profile!
Make Instagram part of your daily routine. Add it to all the other social media you have going on and watch it take off. If you show up, people will care about what you are putting out there. There are millions of people on Instagram, get them engaged in what you are putting out there! Love yourself, love your Instagram.
Mentioned in this episode:
Jasmine just launched a new program called www.mysocialcurator.com . In this program Jasmine will send you 15 photos and 15 captions that you can use on Instagram! This is perfect for people who may need a quick idea or something to post for a day on your Instagram.
Connect with Jasmine:
Instagram: @jasminestar
Twitter: @jasminestar
For more business tips and strategies, follow along with Kelly:
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