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The CPG Guys
Amazon Accelerate Recap with Allume Group's Andrea K. Leigh
Sep 16, 2023
Andrea K. Leigh, CEO of Allume Group, recaps the 2023 Amazon Accelerate Sellers Conference with the CPG Guys. They discuss key takeaways, including simplifying the consumer and seller experience, driving traffic in the fashion industry, and an inspiring story of a black woman entrepreneur who achieved a million dollars in sales through Amazon. The episode also mentions Walgreen's CEO search and upcoming events.
51:37
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Quick takeaways
- Amazon introduced new supply chain capabilities to simplify the seller process and reduce friction.
- Amazon used AI to review size charts and improve fit information, reducing return rates.
Deep dives
Supply Chain by Amazon
Amazon introduced new supply chain capabilities for sellers, including global logistics and multi-channel distribution. The aim is to simplify the process for sellers and reduce friction in the value chain.
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