Today, Explained Woke, woke, woke, woke, woke
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Jun 27, 2023 
Ested Herndon, host of The Run-Up podcast at The New York Times, dives into the political implications of the term 'woke' in the 2024 Republican primary. Kathleen Newman-Bremang, Deputy Director at Refinery29, shares insights into the word's evolution from its roots with leaders like Marcus Garvey to its current polarizing use. They discuss how anti-woke rhetoric is shaping campaigns and explore the cultural significance of 'woke' in music and media, emphasizing its dual role in advocating social consciousness and provoking humor.
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Wokeness as a Catch-All
- Republicans are using "wokeness" as a catch-all term for everything they dislike.
- It allows them to attack a broad progressive ecosystem, rather than Biden himself.
Nikki Haley's Shift
- Nikki Haley, who removed the Confederate flag, now champions anti-wokeness.
- This demonstrates the shift in Republican energy towards cultural grievances.
Trump's Approach
- Donald Trump talks less about "wokeness" because he directly addresses specific grievances.
- He believes this resonates more with voters than abstract cultural debates.