Community Creators with Shana Lynn Why Your Community Manager Feels Like More Work (And How to Fix It)
https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More Members
If you feel like your community manager is creating more work for you instead of solving problems, you’re not alone. Many membership owners hire a community manager expecting them to drive engagement and improve retention—but instead, they end up micromanaging every decision.
The problem isn’t your community manager. The problem is that they’re working reactively instead of proactively.
In this episode, I’ll break down:
- The difference between a Community Manager and a Community Moderator (and why most membership owners accidentally turn their manager into a moderator)
- How a reactive community manager adds work instead of solving problems
- What a proactive community manager actually does to drive retention and engagement
- Best practices for training your community manager to be more strategic
If you’re ready to shift your community manager from reactive to proactive, this episode will show you how.
Additional Resources:
Want to train your community manager to drive engagement and retention? Learn more about my Cultivate Community Training Course at shanalynn.com/cultivate.
Want expert help mapping out your member journey and setting up feedback loops that actually work? Apply for my high-level membership consulting program, Retain: https://joinretain.com
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Learn how to work with Shana: https://www.shanalynn.com/
Connect with Shana: https://www.instagram.com/shanaspeaks
Watch on YouTube: https://www.youtube.com/@communitycultivated