AI Explored Building an AI CMO That Becomes Your Strategic Marketing Partner
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Oct 28, 2025 
In this discussion, Erika Stanley, an AI strategist and founder of Mile End Digital, shares insights on transforming AI into a strategic marketing partner rather than just an intern. She emphasizes the benefits of an AI chief marketing officer for small teams, including cost-effectiveness and expert guidance. Erika guides listeners on documenting their brand voice, defining business goals, and building an AI CMO, using tools like Poppy AI to enhance content creation and strategy. This engaging conversation highlights practical steps to leverage AI for impactful marketing.
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Erika's Early Tech Roots
- Erika traced her AI path from early tech adoption through digital marketing and coding in the MySpace era.
- Her history made her dive into ChatGPT and focus on making AI accessible for women entrepreneurs.
AI As Strategic Partner, Not Intern
- Treating AI only as an intern wastes strategic potential and capability.
- AI can act as a second brain and strategic partner when properly trained on your business.
AI CFO Sparked The CMO Idea
- Erika shared that the AI CFO idea came from a colleague who used an AI to vet financial decisions.
- That inspired her to build a similar CMO role to run business decisions by an AI first.