It's About Time | Time Management & Productivity for Work Life & Balance Less Is More: How to Design Work Life Balance That Actually Works, featuring Em Connors of The Creative Bodega
Jan 12, 2026
In this lively discussion, Em Connors, a content strategist and founder of The Creative Bodega, shares her journey from gym ownership to simplifying marketing for solopreneurs. She reveals fascinating insights about creating a flexible work structure and building a supportive team, highlighting her daily routines that prioritize family and productivity. Em emphasizes the importance of boundaries, delegation, and recognizing friction in life to enhance work-life balance. Her practical tips make pursuing a fulfilling career while nurturing a personal life truly achievable!
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From Air Squats To Online Courses
- Em started by creating Canva content for a CrossFit gym she and her husband planned to open, even before they had a space.
- That early content attracted customers and launched her into teaching social media for gyms, eventually leading to her first profitable course.
Be Visible Without Being Available
- Post a few Instagram Stories then put your phone away to protect focus and time.
- Batch content and check messages sparingly to stay visible without constant availability.
Flexible Structure Beats Rigid Schedules
- A loose weekly theme works better for some people than rigid day-by-day scheduling.
- Flexible structure honors energy while keeping consistent momentum on priorities.