The Marketing Book Podcast

477 Social Media Strategy by Julie Atherton

9 snips
Mar 1, 2024
Explore the evolution of social media strategy and business models, focusing on audience prioritization. Learn about the importance of understanding the target audience for effective social media campaigns. Discover insights on maximizing social media impact for business success, including influencer marketing and reputation management. Dive into discussions on AI, virtual influencers, and the role of social media in modern business strategies.
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