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Strategy Hour | Online Marketing for Business Growth

934: How 66% of My Audience Paid to Join My Email List

Mar 13, 2025
21:30

Everyone says you need a lead magnet to grow your email list, but how many of those freebie seekers actually buy from you? In this episode, I’m breaking down why traditional freebies fall short, how to create low-ticket entry offers that actually convert, and why keeping your offers open year-round can lead to repeat buyers who move quickly up your value ladder.


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If you’re tired of chasing passive subscribers who never take action, it’s time to rethink your strategy. I’ll show you how to structure lead magnets that build trust, price low-ticket offers that filter for the right customers, and implement a system that moves people from a $29 purchase to a $2,000 program, sometimes in just hours. Ready to attract buyers, not just browsers? Tune in now!


Episode Highlights

  • Next Level Funnels [0:00:19]
  • The Problem with Traditional Freebies – And What To Do Instead [0:01:55]
  • Why Keeping Your Offers Open All Year Can Boost Sales [0:04:55]
  • The Power of Paid Leads – For You AND Your Customer [0:06:00]
  • How to Price and Structure a Low-Ticket Offer That Converts [0:07:33]
  • Your Low-Ticket Offer Isn’t Meant to Be Your Biggest Moneymaker [0:10:05]


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Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to bossproject.com/podcast.

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