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Bugatti was deeply passionate about mechanics and racing from a young age. He had a natural aptitude and curiosity for these fields, which led him to become an exceptional car designer and racer. His obsession with mechanics drove him to work tirelessly, constantly improving his designs and pushing the boundaries of innovation. Bugatti believed that racing was the true test of his cars' quality and used it as a means to showcase their performance. He relied on his racing successes to fuel sales and attract customers, firmly believing that winning on the racetrack would translate to success in the market.
Bugatti's vision and attention to detail were evident in every aspect of his work. He meticulously designed and built his cars, personally supervising the construction process. His commitment to perfection led him to constantly seek new innovations, cutting against the industry's trends and challenging conventional wisdom. Bugatti's ability to observe and learn from the work of great artists, such as Leonardo da Vinci, influenced his own approach to car design. He believed in continuously striving for progress, never resting on his laurels, and always seeking to improve upon existing designs.
Bugatti's unique approach extended beyond his work to the way he built his company and his personal life. He prioritized independence, maintaining control over every aspect of his business. Bugatti created a workshop and factory in Molshyme that exuded his personality and attention to detail. Every element of the factory, from the workshop floors to the door plates, was meticulously clean and organized. He instilled a culture of excellence, with a team of skilled craftsmen and engineers who shared his vision and impeccable standards. Bugatti's personal interests were inseparable from his work, as he lived and breathed his craft, finding joy and fulfillment in the process of creating and innovating.
Bugatti, while working for a firm, retained his independence and built the very first Bugatti car in his spare time. He prioritized creating high-quality, expensive products and paid little attention to trends or public preferences. This approach gained him a cult-like following and success, with his business flourishing in just two years.
Bugatti faced several challenges and tragedies throughout his life. These included the Great Depression, labor unrest, the death of his son and successor, and the loss of his factory due to World War II. Despite these setbacks, Bugatti's mechanical genius remained versatile and he continued to design innovative products, such as airplane engines. His friendships and dedication to work were also notable aspects of his life. Bugatti's legacy as a remarkable engineer and mechanic endures even after his untimely death.
What I learned from reading The Bugatti Story by L’Ebe Bugatti.
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(2:01) If there was a prototype operation for what Enzo Ferrari envisioned it had to be what the legendary Ettore Bugatti built in Molsheim. — Enzo Ferrari: The Man and the Machine by Brock Yates. (Founders #220)
(7:00) Go Like Hell: Ford, Ferrari, and Their Battle for Speed and Glory at Le Mans by A. J. Baime. (Founders #97)
(14:30) I determined to build a car of my own. I had realized by then that I was completely taken by mechanics. My ideas gave me no rest.
(16:00) The two inventors described to each other a singular experience: Each had imagined a perfect new product, whole, already manufactured and sitting before him, and then spent years prodding executives, engineers, and factories to create it with as few compromises as possible. — Instant: The Story of Polaroid by Christopher Bonanos. (Founders #264)
(22:00) Faster progress would be made in all fields if conceit did not cause us to forget or disdain the work done by others before us. There is a tendency to believe that nothing worthy of note has been done in the past, and this has an unfortunate bearing on our judgment; thus the present trend toward mediocrity.
(23:45) I was hypnotized, drawn more and more to the mechanics of motors. These exciting problems had me completely under their sway, and so began for me the hard uphill task, the thankless labor of constructing and destroying and beginning again, without a break or rest, and for days, months, years even, until success finally rewarded all my efforts.
(27:00) Bugatti made no attempt to compete with the low price models already on the market. The price of the Bugatti was higher than any other car of equal horsepower.
(37:00) Bugatti is the personification of Paul Graham’s essay How To Do Great Work(Founders #314)
-Work on what you have a natural aptitude for and a deep curiosity about.
-Make a commitment to be the best in the world at what you do.
-Care deeply about making truly great work.
(42:00) All the finest trophies were won easily by engaging in every important race without pause.
(44:00) Nothing is too good. Nothing is too dear. You've got to win whatever the cost. You work day and night if necessary.
(44:30) There was a factory. However Molsheim was more than that. It was a house and a family. It was a little world where the attitude to things and the relations between people were out of the ordinary.
(45:30) The personality of its founder continued to show in even the smallest details and unexpected ways.
(46:00) You get the feeling of being suddenly confronted with something unusual and beyond classification.
(49:30) His starting point was always to create the most extraordinary things.
(50:30) Against the Odds: An Autobiography by James Dyson (Founders #300)
(52:00) The root principle was to do things your way. It didn't matter how other people did it. As long as it works and it is exciting people will follow you.
(58:30) A human life, by its very nature, has to be devoted to something or other, to a glorious or humble enterprise, an illustrious or obscure destiny. This is a strange but inexorable condition of things. — The Revolt of the Masses by Jose Ortega y Gasset
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