9) The Impact of the Written Word with the Savage Scholar

Today, we are joined by the Savage Scholar, Chris Burns. Chris is a copywriter who is employed by businesses to write their sales copy and sell their products.

We cover Chris' journey moving from full time Personal Training to copywriting, understanding the steps and stages involved including investing in development, and being burnt in negotiations.

Chris shares with us an easy explanation of what copywriting is and why it matters, as well as sharing how to win business through cold emails. One of his own cold wins included over 34 contacts before a signed deal.

If you've ever wanted to know the principles behind good quality writing for emails or social media posts then Chris gives us 3 actionable steps, which I'll certainly be using.

Connect with Chris:

Instagram - https://www.instagram.com/savagescholarchris/

Email - chris@thesavagescholar.com 

Connect with Colin:

Instagram - https://www.instagram.com/col.cambro/