The Deep Wealth Podcast - Unlock Your Deep Wealth—In Business and Life Evolutionary Force Multiplier J.B. Bernstein On Success In Business, Liquidity Events, And Life (#38)
"If you are going to spend your life running anyway, you might as well be chasing your dreams." - J.B. Bernstein
J.B. Bernstein is a "Genetically Wired Entrepreneur." Bernstein has helped fund and successfully launched businesses in Packaged Goods, Trading Cards, Digital Content, Sports, TV, Supplements, Building Blocks, & New Tech.
JB's most recent investment in AviSight, a leading drone based Industrial Inspection company, was so intriguing, he accepted the role of CEO and is ushering in a generational paradigm shift in the industry for Oil, Gas, & Power companies worldwide.
As a 35+ year veteran of the sports marketing and packaged goods industries, Mr. Bernstein has been called an “Evolutionary Force Multiplier” in business, and is widely respected for his creative problem solving and positive results.
Bernstein’s early work includes positions with Grey Advertising, Procter & Gamble, Upper Deck, and Major League Soccer before starting his own sports agency.
As founder of Access Group of Miami, LLC, he has represented some of the greatest athletes of all-time including Barry Bonds, Barry Sanders & Emmitt Smith. Bernstein was responsible for creating groundbreaking programs such as Smith’s Run With History™ which is now the standard deal in NFL for milestone marketing. J.B. also helped orchestrate Barry Bonds’ departure from the MLBPA licensing group, making him the first baseball player to successfully operate outside of their auspices.
Most notably, JB co-created The Million Dollar Arm™ contest in India, which yielded the first 2 Indian men to ever sign pro sports contracts in the US. J.B.’s story was the subject of a Disney motion picture, released worldwide on May 16, 2014. The film starred Jon Hamm as Bernstein.
J.B. serves as the chair of the Las Vegas Tiger 21 group, the premier peer membership organization for high-net-worth wealth creators and preservers, helping them navigate the challenges and opportunities that success creates. He also sits on the Board of Directors for Iqoniq and several other sports startups.
Mr. Bernstein graduated the University of Massachusetts at Amherst and has also achieved graduate degrees from USC and LSE. Bernstein currently lives in Las Vegas with his wife and daughter.
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