518. 9 Nonprofit Trends That Matter in 2024: Make Generosity Frictionless. - Jon McCoy, Becky Endicott, and Vance Roush

Welcome back to our 9️⃣ Nonprofit Trends that Matter in 2024 Series! As we near the end of our series, we're exploring how we can make generosity frictionless. We're used to frictionless payments in other aspects of our lives after all📱 With just a few taps on our phones, transactions are completed, and orders arrive at our doorsteps in a matter of hours.  Joining us today is Vance Roush, the founder and CEO of Overflow, a platform allowing orgs to accept non-cash donations seamlessly. Together, we'll explore the digital evolution of donor behavior, the upcoming wealth transfer, and how these factors intersect with the shift toward identity-driven philanthropy. This episode is packed with tips, real-world case studies, and actionable insights to streamline your nonprofit's giving journey in today's digital landscape. Tune in now to embrace frictionless philanthropy💸

Episode Highlights

• Tonesetting (1:50)
• The why behind making giving frictionless (3:15)
• We Are For Good Community’s take on this (5:15)
• Playlist to dive deeper into making giving frictionless (7:10)
• PRO tips to put this in action (8:25)
• How the wealth transfer to millennials  and Gen Z will alter generosity (11:00)
• Common obstacles donors face when trying to be generous + ways to overcome them (18:50)
• How organizations can streamline their donation process (12:35)
• Case studies of organization making generation frictionless (26:10)
• Vance’s One Good Thing: Make it so your organization can accept Apple Play. (32:25)
• How to connect with Vance and Overflow (33:45)

For more information + episode details visit: weareforgood.com/episode/518.

About our Sponsor Givebutter 💛

Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes.

Thank you to our partners 🩵

Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.

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