The Weekend University René Girard, Mimetic Theory, & Making the Process the Reward - Johnathan Bi
Jan 6, 2025
Johnathan Bi, a FinTech entrepreneur and philosopher with a focus on René Girard, dives into the fascinating world of mimetic theory. He explains how our desires are often shaped by societal comparisons, revealing ways to cultivate genuine fulfillment. The conversation touches on the scapegoat mechanism and its historical relevance, contrasting physical with metaphysical desires. Bi emphasizes the importance of pursuing interests for their own sake, and how our social dynamics can subtly steer our decision-making processes.
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Mimetic Desire's Triangular Nature
- Much of our desire isn't driven by the object itself, but by wanting to emulate the person associated with it.
- This "mimetic desire" stems from a lack of being and a triangular relationship between us, the object, and the model.
Beckham Boots and Mimetic Desire
- Niall Fell shares a childhood anecdote about wanting expensive David Beckham football boots.
- He desired them not for their functionality, but to acquire some of Beckham's "magic."
Advertising and Mimetic Desire
- Advertisers exploit mimetic desire by associating products with desirable figures.
- They provide excuses for purchases, masking the true, mimetic motivations.
