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Kirk Kerkorian, an Armenian immigrant, started his journey from humble beginnings and became a billionaire through his ventures in aviation and the gambling industry. He bought a plot of land and built the iconic Pink Flamingo Hotel in Las Vegas. Kerkorian's business acumen led him to acquire MGM and make significant moves in the business world, despite no formal education.
The conversation sheds light on the increasing popularity of podcasts but also highlights the challenges of sustaining long-term success in podcasting. It emphasizes the limited shelf space for podcasts and the difficulty of breaking into listeners' top rotations of shows, posing a significant obstacle for new and aspiring podcasters.
LeBron James and J.J. Redick's podcast showcases real basketball tactics and X's and O's discussions, providing rare insights into the strategic elements of the sport shared by two prominent basketball figures. They aim to deliver authentic basketball discussions, differentiating their content from story-driven episodes that may appeal more to the masses.
The episode explores the surge in podcasts hosted by A-list celebrities like LeBron James and J.J. Redick, reflecting a broader trend in the industry. The engaging content and insider perspectives offered by top celebrities create a unique allure for listeners, marking a shift towards high-quality, celebrity-driven podcast productions.
The conversation delves into the proliferation of podcasts and the challenges of podcast discovery and listener engagement. With the immense growth in podcast offerings, the limited capacity for listeners to incorporate new shows into their regular rotation presents a significant hurdle for emerging podcast creators to secure a consistent audience.
Mike Novogratz's podcast, 'Business Untitled,' brings diverse discussions and perspectives, featuring guests like LeBron James, providing unique insights into varied topics ranging from sports to business. The podcast's engaging content and editorial choices contribute to its appeal and success in attracting a broad audience.
The discussion highlights the strategies essential for long-term success in the podcasting industry, emphasizing the importance of engaging content, celebrity endorsements, content differentiation, and innovative production techniques. It showcases the complexities and opportunities present in the evolving podcast landscape.
LeBron James' foray into podcasting with J.J. Redick aims to enhance his brand, showcasing his basketball IQ and strategic insights to amplify his influential status. The partnership with Redick and the focus on detailed basketball discussions positions James as a knowledgeable figure and contributes to legacy building.
The podcast's exploration of basketball discussions, including game tactics and technical insights, offers a blend of storytelling and analytical content. While storytelling segments attract broad audiences, technical discussions on defensive strategies create a niche appeal for basketball enthusiasts and in-depth sports analysis lovers.
Episode 575: Sam Parr ( https://twitter.com/theSamParr ) and Shaan Puri ( https://twitter.com/ShaanVP ) talk about the weirdest things they’ve seen this week in business.
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Show Notes:
(0:00) Kid Rock, our honorary Billy of the Week
(8:13) Shaan's *new* rules for content (Partial list)
(9:05) Rule 1: Older is better
(13:07) Rule 5: Early. Arbitrage. Exploit
(17:58) Rule 4: Pay for learning
(19:45) Sam's cheat code for better alpha
(23:57) How Kirk Kerkorian Became the Greatest Deal Maker in Capitalist History
(29:48) Three rules of wealth. Compounding rate, length of runway, and…
(34:11) Must Listen: Business Untitled
(36:28) LeBron James is now a podcaster?
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Links:
• Kid Rock on Theo Von - https://www.youtube.com/watch?v=nReTPXtTDDc
• Kid Rock’s Rodeo - https://kidrock.com/blogs/news/kid-rocks-rock-roll-rodeo
• Kid Rock’s Honky Tonk - https://www.kidrockshonkytonkandsteakhouse.com/
• Nick Sleep Letters - https://tinyurl.com/2thhv6cy
• AirChat - https://www.air.chat/
• GLG Insights - https://glginsights.com/
• The Gambler - https://tinyurl.com/4d4e62m2
• Business Untitled - https://tinyurl.com/26zkw9pr
• LeBron’s new podcast - https://tinyurl.com/2kuvsv5v
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Check Out Shaan's Stuff:
Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd
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Check Out Sam's Stuff:
• Hampton - https://www.joinhampton.com/
• Ideation Bootcamp - https://www.ideationbootcamp.co/
• Copy That - https://copythat.com
• Hampton Wealth Survey - https://joinhampton.com/wealth
My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano
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Listen to the best highlights from the podcasts you love and dive into the full episode