Marketing School - Digital Marketing and Online Marketing Tips AI Is Making You Dumber (study)
Oct 7, 2025
The hosts dive into whether AI is making us dumber, highlighting alarming declines in literacy and math scores among youth. They discuss the importance of foundational skills before children rely on AI tools. The conversation shifts to how AI changes marketing team structures and the need for real-world case studies to gain client trust. Efficiency gains from AI are explored, along with the crucial role of human oversight in coding. Ultimately, they stress the balance between AI enhancement and maintaining human creativity to succeed in a tech-driven landscape.
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Declining Literacy And Numeracy
- Literacy and numeracy scores have declined significantly in recent years across high-income countries.
- Derek Thompson argues screen tech and de-skilling coincide with these drops in reading and math.
Train Brains Before Adding AI
- Build base cognitive skills in kids before introducing AI so they can ask better questions and use tools meaningfully.
- Limit early AI exposure to encourage curiosity and thinking first, then layer AI later for amplification.
Race Car Analogy For Readiness
- Neil used a race car analogy: a child must train to be an F1 driver before handling an F1 car.
- The point: cognitive readiness matters before giving someone powerful tools like AI.
