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The Business Storytelling Podcast
647: Is your brand story ready for the narrative economy? A chat with Kristian A. Alomá
Jan 25, 2024
23:20
Kristian A. Alomá, Ph.D., author of "Start with the Story: Brand-Building in a Narrative Economy" joins me on Episode 647 of "The Business Storytelling Show" to discuss:
- What is the narrative economy?
- Why does the narrative economy exist?
- How is brand building different in the narrative economy?
- And more.
Join us and grab a copy of his book here: https://amzn.to/3U6gr0r
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode