Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers The Secret to Sustainable Podcasting (Without Losing Your Mind)
If you’ve ever felt like podcasting is equal parts joy and chaos, you’re in good company. In this episode, I sit down with Darrell Darnell, the founder of Pro Podcast Solutions, to talk about what it actually takes to build a show that lasts. Darrell’s been producing podcasts since the early days, and he’s seen just about every possible mistake, burnout cycle, and “why am I doing this?” moment creators run into.
What I love about Darrell is that he’s built his entire career around making podcasting sustainable, not stressful. From fan-driven shows like Fringe and Stranger Things to deeply personal storytelling with Stuff I Learned Yesterday, he’s developed systems that keep creators focused, consistent, and connected to their audience without running themselves into the ground.
We get into the heart of it all: community, pillars, workflow, and why quality matters more than perfection. Whether you’re brand new or you’ve been at this for years, this conversation is a reminder that podcasting doesn’t have to take over your life. It really can be something you enjoy week after week… as long as you approach it with the right mindset and a solid foundation.
Key Takeaways
- Consistency always wins. Your publishing rhythm trains your audience. Stick to a schedule they can rely on.
- Community keeps podcasts alive. Darrell built long-lasting shows by treating listeners like real people, not download numbers.
- Content pillars prevent burnout. Defining 3–4 themes gives you endless episode ideas and simplifies planning.
- You don’t need a “perfect” launch. Disneyland had a disastrous opening day and turned out fine. Same idea here.
- Let your audience guide your format. Episode length, structure, and segment ideas become obvious when you actually ask (and watch your analytics).
- Fan-based shows live and die with the source material. If you’re podcasting about a TV series or franchise, expect to shift gears when the show ends.
- Your unique angle matters. Darrell’s early success came from having a dedicated science expert on a sci-fi podcast—find the thing that sets you apart.
- Your purpose powers longevity. When things get tough, the “why” behind your show is what keeps you going.
- Great production doesn’t have to be complicated. A few smart tools can elevate your audio without requiring hours of editing.
Resources
- Pro Podcast Solutions – Foundation Toolkit: https://propodcastsolutions.com/creator (Darrell’s free planning guide + spreadsheet he mentioned during the episode)
- Pro Podcast Solutions: https://propodcastsolutions.com
- Darrell’s Podcasts on Golden Spiral Media: https://goldenspiralmedia.com (It's a great time to binge The Stranger Things Podcast before season 5 comes out!)
----------------------
Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. Right now is Ecamms' Black Friday Sale, their biggest sale of the year (40% off for new users!) So, if you’ve been on the fence, this is the easiest yes you’ll make all year.
SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.
Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.
Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.
Email - Subscribe and never miss a live show reminder.
----------------------
JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.
Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.