The Fitness Business School with Pat Rigsby 037: Jesse Cole
Jesse is the Owner of Fans First Entertainment, who owns and operates the Savannah Bananas and the Gastonia Grizzlies. The teams have welcomed more than 1 million fans to their ballparks and have been featured on MSNBC, CNN, and ESPN.
Cole is an in-demand speaker and author of "Find Your Yellow Tux – How to Be Successful by Standing Out" released in January 2018. Cole is also the host of the Business Done Differently Podcast.
Cole believes to be successful you need to Stand Out and Be Different. He releases blogs and videos daily on FindYourYellowTux.com. He is passionate about creating attention, loving your customers more than your product and loving your employees more than your customers. Cole's mantra is "Whatever's normal, do the exact opposite."