

#588 - eCommerce Has Won!
Apr 19, 2020
E-commerce is the future, and traditional businesses need to adapt quickly. Jeff Bezos's foresight from the 90s proves spot on, as online shopping becomes the norm. The podcast discusses how the pandemic has accelerated this shift and provides strategies for transitioning to online sales. Personal stories can make or break your brand, with successful businesses capitalizing on storytelling to connect with customers. It's not too late to dive into the e-commerce arena, as the internet continues to open doors for aspiring entrepreneurs.
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E-Commerce Has Become Dominant
- E-commerce has overtaken brick-and-mortar as the dominant business model.
- Tai Lopez argues the pandemic accelerated an inevitable structural shift toward online commerce.
Pivot Fast To Online Sales
- Pivot quickly from brick-and-mortar to e-commerce or go omni-channel immediately.
- Lopez urges business owners to 'burn the boats' and commit fully to online sales to survive.
Dress Barn: From Malls To Online
- Tai bought Dress Barn, a $740M revenue brand, and moved it fully online instead of keeping 650 stores.
- He and his partner saw customer preference change and chose e-commerce over malls.