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GovComms: The Future of Government Communication

A Whole-Of-Systems Approach to Tackling Obesity

Nov 30, 2022
39:48

"Our collective governance has evolved over time... based on what we've learned and what the opportunity is and who's involved. So, it's never a static thing... We're always open to going, "Oh, this is how we should pivot," or, "This is how we should reframe what we're about," ... we're looking at ... bringing new people to the table to help us think about how we can get more impact." - Tiffany Petre


In the latest episode of the Collective Engagement for Social Purpose podcast series, we chat with Tiffany Petre, Director of The Obesity Collective as well as Dr.Taylor Willmott.


The Obesity Collective is a national platform for committed individuals and organisations from across the community who are taking on the obesity challenge together from a whole-of-society and systems perspective. 


"[People] don't understand the many environmental drivers [of obesity]...For example, many healthcare professionals or the everyday person in Australia wouldn't know that when you lose a lot of weight, your hunger hormones increase and your metabolism decreases, and that fights people's ability to maintain weight loss or lose weight." - Tiffany


With host, CEO of contentgroup, David Pembroke, Jodie and Tiffany discuss how to impact change through shared purpose.


"The complexity of some of the issues that are being faced, particularly in public health, are characteristic of problems that do not have one solution ... Everyone has their only invested interest in the problem, and that just makes solving a problem so much more difficult.... we've seen ... [that] understanding how you can bring diverse groups of people together to focus on a shared purpose and a common vision [is so important]. " - Dr. Taylor Willmott


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