The B2B Playbook #25: Step 4 - How To Constantly Improve Your Content With Qualitative Data
What does Kevin’s wedding planning and George’s forehead have to do with B2B Marketing?
To be honest not a lot, but that didn’t stop George segwaying it to our topic this week:
How to create a feedback loop to make your content better!
Not only will you find out how he managed that, but this episode will also talk about how to get that feedback loop going.
Specifically we’re talking about when and where to use qualitative and quantitative data.
Links To Mentioned Resources:
Simo Ahava’s Post About Engagement Tracking
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