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Book Insights Podcast
How Phil Knight's 'Crazy Idea' - Nike - Revolutionized an Industry | Book Insights on Shoe Dog by Phil Knight
Jun 7, 2023
Phil Knight, founder of Nike, shares his entrepreneurial journey of turning a $50 loan into a multibillion-dollar business. From selling shoes out of his car to capturing the thrill of competition, Knight's story in 'Shoe Dog' inspires listeners to follow their hearts and break societal norms.
35:11
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Quick takeaways
- Phil Knight's passion for competition and desire to create a fulfilling career drove the inception of Nike.
- Knight's commitment to product excellence, innovation, and social responsibility shaped Nike's success and impact.
Deep dives
Phil Knight's Journey to Creating Nike
At 24, Phil Knight, unsure about his future, reflects on his desire for a more fulfilling life beyond societal norms. His passion for running and challenge led him to the idea of importing Japanese running shoes to the US. Despite skepticism, Knight pursued his dream, leading to the birth of Nike. With a focus on quality and innovation, Knight, along with his coach Bill Bowerman, transformed Blue Ribbon Sports into Nike, emphasizing a runner's mindset and love for the sport.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode