UCLA’s Nike Deal a $11 Million Drop / Daytona 500 Excitement

Scott and Eben discuss the details of UCLA’s new apparel contract with Nike, which is worth about $11 million less, per year, than its prior agreement with Under Armour. They also discuss the Daytona 500 and the business of NASCAR, plus RedBird Capital’s investment in Wasserman Media, and the resignation of Tokyo Olympics head Yoshiro Mori.

'Sporticast' is a new podcast hosted by business journalists Scott Soshnick and Eben Novy-Williams from Sportico that will deliver the inside scoop on the intersection of money and sports. From billion-dollar valuations to team sales, sponsorship contracts and media rights, go behind the scenes on the deals that power the global sports economy. For more coverage and information, be sure to check out sportico.com

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