In this episode of The Brand Called You, David Heacock, the Founder and CEO of Filterbuy, shares his journey of transforming a family machinery business into Filterbuy, a leading direct-to-consumer indoor air quality company. He discusses the importance of indoor air quality, particularly highlighted by COVID-19, and explains how his company differentiates itself by offering commercial-grade filters with next-day delivery. David shares entrepreneurial insights, emphasizing the importance of focus, persistence, and accountability, and provides advice on improving home air quality through technologies like UV lights and advanced filtration systems.

About David Heacock

• David is the Founder and CEO of Filterbuy which is the leading direct-to-consumer indoor air quality company.

• Before founding Filterbuy he used to be a Vice President at Goldman Sachs.

• David also documents his experiences and shares the lessons learned along the way on social media channels.