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Mobile Dev Memo Podcast

Season 4, Episode 12: The mobile gaming fundraising market (with Annina Salvén)

Nov 20, 2024
In this conversation, Annina Salvén, COO of BIT ODD and former CFO at Next Games, shares her insights on the evolving mobile gaming landscape. She discusses the fundraising challenges faced by startups and the significance of a diverse investor base. Annina contrasts the mobile gaming scene from 2016 to today, highlighting new revenue opportunities and user acquisition strategies. They also explore Helsinki's emergence as a gaming hub and the changing dynamics of game publishing, emphasizing collaboration as key to success.
49:01

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Annina Salvén's return to mobile gaming emphasizes the importance of strategic career choices and the impact of industry innovation on personal passion.
  • The evolution of funding in mobile gaming reflects tighter venture capital standards requiring startups to demonstrate traction and realistic valuations.

Deep dives

Transition to BitOdd and Career Journey

The guest discusses her career path leading up to her current role as COO of BitOdd, which began with her exit from Netflix. She reflects on taking a break from gaming and finance, allowing her the opportunity to consider her next steps critically. Engaging with the team at BitOdd reignited her passion for the gaming industry, particularly due to the innovative vision of the leadership. Her experience underscores the value of strategic career moves and the importance of timing in professional development.

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